Capital Raising As a Sales Funnel

WHY THIS TOPIC:

Raising capital is not a regularly occurring activity for most business leaders. As such, it can seem intimidating, overly complex, and convoluted. In this discussion we aim to parallel this process to one most business leaders already know, building and executing on a sales funnel to demystify the capital raising effort.

WHAT YOU’LL LEARN

1. the process and steps to manage an effective capital raising process
2. some of the important questions to ask of yourself before starting

THIS MIGHT BE FOR YOU IF YOU ARE:

• in a leadership or management role where access to capital might be important
• responsible for raising capital for your company
• thinking about raising capital in the future for your current company or one of your own