WHY THIS TOPIC:

Businesses talk about their value proposition to help sell to customers and attract talent. Let’s take the same approach and sell ourselves through the story of our own value proposition. Whether it is a promotion or a new position, learn to use your own value proposition to show why you deserve it.

WHAT YOU’LL LEARN:
– what a value proposition consists of
– a framework to help you design your own personal one
– several examples of well-written value props

THIS MIGHT BE FOR YOU IF YOU ARE:
– striving to concisely describe who you are & what you’re good at
– trying to find a way to distinguish yourself